Mapcreator is a web-based tool used by newsrooms and broadcast stations to create custom maps for their stories. The interface is simple to use and allows users to add markers, shapes, text, and data layers to the maps, as well as customize colours and styles to match their news organization's branding. The tool offers geocoding, routing, and embedding features that allow anyone on the team to create map animations and stills, regardless of their expertise level.

Mapcreator has been used for over 15 years and initially produced print-ready maps but has since adapted to the digital world, offering file types for interactive and online map embeds. In 2022, Mapcreator launched a map animation feature to meet market demands, allowing map stills to be transformed into captivating map animations.

Mapcreator seamlessly integrates with CMSs and production systems. In 2024, it introduced an extension for Adobe Illustrator & After Effects.