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Yemi Olagbaiye

Yemi Olagbaiye

Client Solutions Director, Media & Entertainment, Softwire Technology

Yemi is a senior commercial executive working in the digital transformation space for Softwire, a leading professional services technology consultancy. With over 15 years of experience, Yemi has partnered with top brands, businesses, and emerging startups to achieve growth through digital innovation and cutting-edge technology. Specialising in the Media & Entertainment sector, Yemi has helped organisations navigate the complex intersection of content, technology, and audience engagement, delivering impactful solutions that enhance both customer experiences and business outcomes.

As a seasoned digital strategist, Yemi has been pivotal in shaping and delivering Softwire’s go-to-markets, including Generative AI and Product CX, and in driving the adoption of emerging technologies across the Media & Entertainment landscape. Yemi’s collaborative approach with clients and stakeholders ensures the effective use of technology, tooling, and talent to transform businesses and deliver lasting value.